

Shopify to Squarespace
Migrating from Shopify to Squarespace represents a strategic move from a dedicated eCommerce platform to a design-focused website builder with integrated eCommerce. In 2025, with Shopify's complexity and Squarespace's beautiful templates and integrated content management, some merchants are making the switch for superior design capabilities and unified website-store experience.
This comprehensive technical blueprint covers Shopify's REST Admin API structure, field mappings to Squarespace's platform, and step-by-step migration execution.
1. The Strategic Pivot: Why Leave Shopify?
💰 Design Excellence
The Shopify Pain: Shopify themes require Liquid coding knowledge for deep customization. Design changes often need developer help or expensive themes.
The Squarespace Gain: Squarespace offers award-winning, professionally designed templates. Visual editor allows design customization without coding. Superior aesthetics out-of-the-box.
🚀 Unified Content Platform
The Shopify Pain: Shopify is focused on eCommerce. Content management and blog features are basic compared to dedicated CMS platforms.
The Squarespace Gain: Squarespace is a complete content management system with advanced blog features, portfolio galleries, and multimedia content tools built-in.
🛠 Visual Design Tools
The Shopify Pain: Shopify's design customization requires technical knowledge. Visual editing is limited.
The Squarespace Gain: Squarespace offers intuitive visual editor with drag-and-drop functionality. Design your store visually without coding knowledge.
⚡ All-in-One Solution
The Shopify Pain: Shopify requires separate tools for website content, blog, and other features. Integration can be complex.
The Squarespace Gain: Everything in one platform: website, blog, store, portfolio, and content management. Seamless integration between all features.
2. The Pre-Migration Architecture Audit
Shopify is a hosted SaaS platform with REST Admin API, while Squarespace is a hosted platform with CSV export capabilities.
- Shopify Plan: Are you on Basic, Shopify, Advanced, or Plus? API rate limits differ by plan.
- API Access: Shopify provides REST Admin API. Generate API credentials in Shopify admin.
- Squarespace Setup: Ensure Squarespace Commerce store is created. Squarespace allows CSV export/import for products.
- Product Structure: Shopify products map to Squarespace products, but Squarespace has limited variant support compared to Shopify.
- Images: Shopify images are on Shopify CDN. Need to be downloaded and re-uploaded to Squarespace.
3. Exact Data Mapping: The Blueprint
Shopify's REST Admin API structure maps to Squarespace's product structure via CSV import.
🛍 Product Data Mapping
| Shopify Field (Source) | Squarespace Field (Target) | Notes & Logic |
|---|---|---|
Product.id |
Product ID |
Squarespace generates new IDs. Use SKU for mapping. |
Product.title |
Product Name |
Direct string transfer. |
ProductVariant.sku |
SKU |
Shopify SKU is at variant level, Squarespace at product level. |
ProductVariant.price |
Price |
Price per product in Squarespace. |
Product.body_html |
Description |
HTML content. Images need re-uploading to Squarespace. |
Collection |
Category |
Shopify collections become Squarespace categories. |
Product.options and ProductVariant |
Product Variants |
Shopify variants map to Squarespace product variants (limited variant support in Squarespace). |
👥 Customer Data Mapping
| Shopify Field | Squarespace Field | Critical Logic |
|---|---|---|
Customer.email |
Email |
Unique identifier. |
Customer.password |
Password (on create) |
Requires password reset. Shopify and Squarespace use different hashing. Customers must reset passwords. |
CustomerAddress |
Address |
Shopify addresses map to Squarespace customer addresses. |
📦 Order Data Mapping
| Shopify Field | Squarespace Field | Mapping Logic |
|---|---|---|
Order.name (order number) |
Order ID |
Preserve Shopify order number in Squarespace order ID or custom field. |
Order.financial_status, Order.fulfillment_status |
Order Status |
Map Shopify's dual status system to Squarespace order statuses. |
Order.total_price |
Total |
Direct mapping with currency conversion if needed. |
4. The Toolkit: Selecting Your Vehicle
Option A: Automated Cloud Migration (Recommended)
Tools: Migration Shop, LitExtension, Cart2Cart
Specialized tools that connect via Shopify Admin API and Squarespace CSV import/API.
- ✅ Pros: Handles API complexity, preserves relationships.
- ❌ Cons: Cost scales with data ($200 - $400). Squarespace has limited API access.
Option B: CSV Import
Tools: Shopify CSV Export + Squarespace CSV Import
- ✅ Pros: Lower cost, direct control.
- ❌ Cons: Manual work required, may lose some data relationships.
5. Execution Protocol: Step-by-Step
Phase 1: Environment Preparation
1.1. Prepare Target (Squarespace):
Create Squarespace Commerce store. Ensure you have a Commerce plan (Basic, Advanced, or Plus) for eCommerce features.
1.2. Prepare Source (Shopify):
Generate API credentials in Shopify admin. Create private app with read permissions for products, customers, and orders.
Phase 2: The Connection Setup
2.1. Squarespace Access:
Squarespace allows CSV import for products. Migration tools may use CSV import method or Squarespace API if available.
2.2. Shopify API:
Use Admin API access token from Shopify. Migration tool authenticates via Shopify REST Admin API.
Phase 3: Migration Execution
- Use Automated Tool: Recommended for handling Shopify API and Squarespace import complexity.
- Simplify Variants: Squarespace has limited variant support. Complex Shopify variants may need simplification.
Phase 4: Post-Migration
4.1. Customer Communication:
Notify customers about the migration. They'll need to reset passwords.
4.2. Verify Products:
Check all products migrated correctly. Verify images, prices, and variants (note: Squarespace has limited variant support).
4.3. Design & Customization:
Use Squarespace's visual editor and templates to customize your store design. Shopify themes cannot be migrated.
6. Financial Breakdown: Cost of Migration (2025)
Custom Script
Developer Time
Automated Cloud
Average Cost
Agency Service
Starting Cost
7. Troubleshooting & SEO Preservation
Common Challenges
- Variant Limitations: Squarespace has limited variant support compared to Shopify. Complex variants may need simplification.
- API Limitations: Squarespace has limited API access. Migration may require CSV import method.
- Image Migration: Shopify images need to be downloaded and re-uploaded to Squarespace.
The 301 Redirect Strategy
Shopify URLs differ from Squarespace URLs. Automated migration tools create redirects, but verify in Squarespace admin or use Squarespace URL redirects feature.
Ready for Superior Design?
Migrating from Shopify to Squarespace provides award-winning design templates and unified content management. Shopify's API access makes migration straightforward, and you'll gain the visual design capabilities of a premium website builder.